Birmingham Named a Top City for Sports Events
Sports Business Journal recently named Birmingham a top city for sports events. Having managed the construction of Birmingham’s three largest and newest sports venues, HPM is remarkably proud of this recognition. Cities received credit for major events hosted, annual drafts, attendance, and that’s right, new or renovated venues.
A New Era in the Magic City
HPM served as the owner’s representative for the Birmingham-Jefferson Civic Center as they invested $330 million in transformative sports & entertainment projects. The scope included the construction of brand new, 45,000-seat Protective Stadium. This premier facility is home to the UAB Blazers, the Birmingham Stallions and Birmingham Legion. HPM served as the eyes and ears for ownership, continuing a distinguished track record of successful execution of high-profile capital projects across Alabama. Protective Stadium has positioned Birmingham as a top regional and national destination for meetings and conventions while also generating new opportunities to host a variety of top-tier sports and entertainment events.
A Landmark Revitalized
Furthermore, the BJCC called upon HPM to provide program management services on the holistic renovation of Legacy Arena. Home to Birmingham Squadron, this facility was constructed in 1976. Desperately in need of updates, HPM stepped in to oversee $102 million of improvements to the building’s interior and exterior. A glass-and-steel facade providing natural light and expanded space was added to the facility’s entrance. Landscaping and new paint colors gave the exterior the fresh look the owner was seeking. Inside, fans now enjoy club-level boxes, VIP suites, modern seating and enhanced concessions. These updates give Legacy Arena the capability to serve Birmingham’s residents, visitors and touring talent for decades to come.
An Economic Boom
Over a decade ago, HPM was sought out to manage the construction of a new home for the Birmingham Barons. This project was unique in that it was a strategic effort to catalyze economic revival in downtown Birmingham. Plans were drawn for the facility to include 8,500 seats, 26 luxury boxes, a picnic section, a children’s area and more. In spite of various hurdles, HPM kept work moving smoothly, allowing first pitch to happen right in time for opening day. In numerous ways, the city took a chance making a substantial investment in a luxury ballpark. Eleven years later, this recognition proves the success of the endeavor.
